Exclusive F1 Paddock Club raffle for eToro Diamond clients. Grid walks, driver meets, VIP hospitality at the world's most iconic circuits.
Core message: "Your portfolio opens doors money can't buy."
Monaco GP (May) ยท British GP Silverstone (July) ยท Italian GP Monza (September) ยท Abu Dhabi GP (December)
Gold: Full Paddock Club + grid walk + meet drivers + hotel + flights
Silver: Hospitality suite + pit lane walk + hotel
Bronze: VIP grandstand + pit lane experience
1. Exclusivity & Access
2. Thrill & Performance
3. Lifestyle & Experience
4. Partnership Story
1. Active Diamond Traders (high-frequency, $250K+)
2. Passive Diamond Holders (long-term, experience-motivated)
3. Platinum Clients (upgrade incentive)
Exclusivity (Diamond-only) ยท Aspirational (Paddock Club is rare even for wealthy) ยท Retention (keeps high-value clients engaged) ยท Brand activation (eToro ร Alpine partnership) ยท Social proof (winners become ambassadors)
EXCLUSIVITY ANGLE 1. Your Portfolio Opens Doors Money Can't Buy 2. Diamond Status. Paddock Club Access. Game Changed. 3. Only for eToro's Elite โ The Grand Prix Experience Awaits 4. You Didn't Just Earn Diamond. You Earned the Paddock. 5. Where Diamond Meets the Starting Grid EDUCATIONAL ANGLE 6. How eToro Diamond Clients Get F1 Paddock Club Access 7. From Your Portfolio to the Paddock โ Here's How It Works 8. The Diamond Grand Prix Experience: Everything You Need to Know 9. Trading Meets Racing: Inside the eToro ร Alpine Partnership 10. Your Guide to the Most Exclusive F1 Experience on Earth OPPORTUNITY ANGLE 11. Win a Paddock Club Package Worth $20,000 โ ๏ธ Not for EU 12. Grid Walks. Driver Meets. Champagne Views. Enter Now. 13. Your Next Trade Could Put You Trackside at Monaco โ ๏ธ Not for EU 14. The Chequered Flag Is Waving โ Claim Your Entry 15. Step Into the Alpine Garage. As Our Guest. โ ๏ธ Not for EU SOCIAL PROOF ANGLE 16. Join the Diamond Clients Already Trackside with Alpine 17. Last Season's Winners Walked the Grid. This Season, It's Your Turn. 18. 38M+ Users. One Exclusive Invitation. Diamond Only. 19. The World's Top Investors. The World's Fastest Sport. One Experience. 20. See Why Diamond Clients Call This the Perk of a Lifetime
META ADS Meta-1: Exclusivity Headline: Diamond Grand Prix Experience Primary: Your eToro Diamond status just unlocked F1 Paddock Club access with BWT Alpine F1 Team. Grid walks, driver meets, VIP hospitality at Monaco, Silverstone, Monza, and Abu Dhabi. CTA: Learn More | Capital at risk. Meta-2: Aspiration Headline: The Paddock Club Is Calling Primary: Imagine watching the race from above the pit lane. Meeting Gasly and Colapinto on the grid. Dining in the Alpine hospitality suite. CTA: Learn More | Capital at risk. Meta-3: Upgrade Push (Platinum audience) Headline: One Tier Away from the Paddock Primary: eToro Platinum clients: you're closer to the F1 Paddock Club than you think. Upgrade to Diamond and unlock the Grand Prix Experience. CTA: Learn More | Capital at risk. GOOGLE ADS Google-1: Diamond Grand Prix Experience | F1 Paddock Club with Alpine | eToro Diamond Exclusive Win VIP F1 Paddock Club packages with BWT Alpine F1 Team. Exclusively for Diamond clients. | Capital at risk. Google-2: eToro Diamond Perks | F1 VIP Access Included | Beyond Lower Fees eToro Diamond clients get more than lower fees. Enter for F1 Paddock Club packages. | Capital at risk. Google-3: Upgrade to eToro Diamond | Unlock F1 Paddock Club | $250K Equity Tier Reach Diamond tier and enter the Grand Prix Experience. VIP Paddock Club packages at four iconic races. | Capital at risk. TIKTOK ADS TikTok-1: "What if your trading app sent you to the F1 Paddock Club?" The Diamond Grand Prix Experience. eToro's top-tier clients get exclusive access to BWT Alpine hospitality. CTA: Check if you qualify | Capital at risk. TikTok-2 (Non-EU only): "POV: You just found out you can win F1 Paddock Club tickets through your broker" Monaco. Silverstone. Monza. Abu Dhabi. This is real. CTA: Diamond clients โ enter now | Capital at risk.
EMAIL 1: Launch Announcement Subject: Your Diamond status just unlocked something extraordinary ๐ Preview: F1 Paddock Club access with BWT Alpine F1 Team Hi [First Name], As one of eToro's valued Diamond clients, you've already unlocked the best we have to offer. Now, we're adding something truly extraordinary. Introducing the Diamond Grand Prix Experience In partnership with BWT Alpine F1 Team, we're offering exclusive F1 Paddock Club packages at four iconic Grand Prix events in 2026: ๐๏ธ Monaco GP โ May 2026 ๐๏ธ British GP (Silverstone) โ July 2026 ๐๏ธ Italian GP (Monza) โ September 2026 ๐๏ธ Abu Dhabi GP โ December 2026 Three prize tiers: ๐ฅ Gold โ Full Paddock Club + grid walk + meet the drivers + hotel + flights ๐ฅ Silver โ Hospitality suite + pit lane walk + hotel ๐ฅ Bronze โ VIP grandstand + pit lane experience As a Diamond client, you automatically receive one entry. Boost your chances with deposits, trading activity, or a VIP entry contribution. [CTA: Enter the Diamond Grand Prix Experience โ] --- EMAIL 2: Engagement / Deeper Dive Subject: Inside the F1 Paddock Club โ what Diamond winners experience Preview: Grid walks, driver access, and the best seat in motorsport Hi [First Name], What's it like inside the F1 Paddock Club? Picture this: You're standing above the pit lane at Monaco. Below, mechanics run final checks on the Alpine A526. Pierre Gasly walks past and waves. The champagne is flowing and the engines are warming up. That's a Gold-tier Sunday at the Diamond Grand Prix Experience. Here's exactly what each tier includes: ๐ฅ Gold (2 winners per race): Full Paddock Club + grid walk + driver meet + 5โ hotel + return flights ๐ฅ Silver (5 winners per race): Alpine hospitality suite + pit lane walk + 4โ hotel ๐ฅ Bronze (10 winners per race): VIP grandstand + behind-the-scenes pit lane tour Your entries so far: [X] Want more chances? Every $10,000 deposited = 1 extra entry. Every 50 trades = 1 extra entry. Or contribute $499 for a VIP entry pack (5 entries + exclusive Alpine merchandise). [CTA: Boost Your Entries โ] --- EMAIL 3: Conversion โ Draw Approaching Subject: Monaco draw in 7 days โ are you in? ๐ Preview: 17 Diamond clients will win. You could be one of them. Hi [First Name], The first Diamond Grand Prix Experience draw โ for the Monaco GP โ is in 7 days. 17 winners will be selected: 2 Gold winners โ Full Paddock Club + grid walk + meet Gasly & Colapinto 5 Silver winners โ Hospitality suite + pit lane walk 10 Bronze winners โ VIP grandstand + pit lane tour You currently have [X] entries. [CTA: Enter / Boost Entries โ] Capital at risk.
Push 1: Launch ๐ Diamond exclusive: Win F1 Paddock Club packages with Alpine F1 Team. You're already entered. Tap to learn more. Push 2: Entry Boost ๐๏ธ Boost your Grand Prix Experience entries โ deposit or trade to earn more chances. Check your dashboard. Push 3: Draw Reminder (Non-EU) ๐ Monaco draw in 3 days. You have [X] entries. Want more? Tap to boost. Push 4: Winner Announcement ๐ Congratulations to our Monaco Grand Prix Experience winners! Check if you've won. Push 5: Next Race ๐๏ธ Next up: Silverstone. Your entries are already rolling. Tap to see your status.
5 visuals generated via OpenAI GPT-image-1 with F1 Alpine Paddock Club themes.
Direct email to Diamond clients (highest ROI). 3-email sequence + push notifications. Personalised with entry count and portfolio data.
Dashboard banner for Diamond clients. Dedicated section in Diamond lounge. Entry tracker widget. Push notifications at key moments.
Meta/LinkedIn retargeting Diamond & Platinum segments. Google brand + F1 terms. TikTok for younger high-net-worth audience.
Headlines: exclusivity vs. aspiration. CTA: "Enter Now" vs. "Check Eligibility". Email subject lines. Creative variants (car vs. paddock vs. lifestyle).